ONESTEP+ | POLAROID

Retail Fixture

Development of a modular retail system for Polaroid Originals.

The design of the tool links back to the design and proportions of the camera and is highly flexible as it is able to adapt to a large range of retail requirements.









CONCEPT

01

The shape of the Polaroid camera
is an authentic representation
of the original product of the 70’s,
an object with character that
reached cult status.

As I analyzed the shape of the product,
I quickly realized that the unique
geometric shape was perfect to inspire
the baseline grid of the fixture.









DESIGN

02

I also worked on some design layouts.

The design communicates the new camera features
of the Polaroid OneStep+.

I’ve created one poster each highlighting
one specific new feature.








Client

at LIGANOVA GmbH
for Polaroid Originals







© Markus Sablatnik